Information Systems Innovation And Entrepreneurship
Fundamental concepts of innovation and business ideas in general. Product development. Business leadership. Digital marketing. Entrepreneurial opportunities in IT. Legal issues and Business ethics. New venture creation process. Business feasibility planning. Market research. Business strategy.…
Learning outcomes
At the end of this course, students should be able to: 1. explain business models; 2. identify some entrepreneurial opportunities available in IT; 3. describe business plan and business startup process; 4. explain business feasibility and strategy; 5. explain marketing strategies; and 6. discuss business ethics and legal issues.
Course contents
Fundamental concepts of innovation and business ideas in general. Product development. Business leadership. Digital marketing. Entrepreneurial opportunities in IT. Legal issues and Business ethics. New venture creation process. Business feasibility planning. Market research. Business strategy. Business models and Business plans. Technical presentations. Report on a successful entrepreneurial outfit. INS 399: Students Industrial Work Experience Scheme (SIWES) (3 Units C: PH 135) Students are attached to private and public organisations for a period of three months with a view to making them acquire practical experience and to the extent possible, develop skills in all areas of computing. Students are supervised during the training period and shall be expected to keep records designed for the purpose of monitoring their performance. They are also expected to submit a report on the experience gained and defend their reports. New Computing