E-Commerce And E-Business
Topics and issues to cover under this course include - Introduction to the basic concepts of ecommerce and e-business. The distinguishing characteristics between e-commerce and ebusiness. Theoretical and practical issues of conducting business over the internet and the web. Strategies and…
Learning outcomes
Upon completion of this course, the students should be to: 1. display adequate knowledge of the concepts and theoretical frameworks of e- commerce and e- business; 2. identify the e-commerce and e- business trends and technologies; 3. apply different types of deployment procedures normally used in the markets; 4. analyze real business cases regarding their e-commerce/business strategies and processes; 5. recognize the benefits and limitations of e-commerce/business; 6. apply classification frameworks for analyzing e-commerce; and 7. identify the main barriers to the growth and development of e-commerce in organizations.
Course contents
Topics and issues to cover under this course include - Introduction to the basic concepts of ecommerce and e-business. The distinguishing characteristics between e-commerce and ebusiness. Theoretical and practical issues of conducting business over the internet and the web. Strategies and technologies used. Benefits and limitations of e-commerce/business. Methods for evaluating user needs. E-commerce/business infrastructure. Selling and marketing on the web. Basic knowledge on web server hardware and software. Business-toBusiness (B2B) strategies. Virtual communities. Web portals and e-commerce/business software, payment systems. Security and user experience. Impediments to the effective growth and development of e- commerce/business in organizations operating in Nigeria. 200 Level